We are a European Start-up Studio with fresh ideas.
We are looking for aspiring entrepreneurs to turn them into global leaders!
You are ambitious and feel that you could do more than what your current job allows? You are an intrapreneur tired of company routine, but you lack the idea and support to become a forthright entrepreneur? You want to make a dent in the universe, and now is your time?
Deal! We are looking for burgeoning CEOs and CTOs to set those disruptive projects on fire!
Pick your idea, and let's start a conversation!
Brands spend fortunes in paid media advertising but miss to leverage their own digital assets. Can we help them optimize their marketing budget?
Every pixel counts. As brands are desperate for catching our attention, they are spending a lot of money on paid media to grab some screen space for advertising (Google and Facebook are happy). Putting their name and products in front of million eyes is a necessary evil, but as advertising fatigue on search and social grows, there may be better ways to spend marketing budgets.
Brands own a number of digital assets though: websites, social media accounts, mobile apps, newsletters, blogs, forums, emails, etc. And some of them may gather quality readers and/or decent traffic. Still, cross-promotion is nowhere to be seen and omnichannel campaigns are multichannel at best.
We believe there is a gap. And this gap may be linked to the lack of proper tools to manage and analyze ads on owned media spaces. Can this opportunity give birth to a brand new market? Let's find out!
Writing quality content on digital media is hard and should be fairly compensated. Are click baits and intrusive advertising the only way?
For many of us, ads popping up on digital media sites are barring the joy of reading interesting or distracting content. Adblockers are used more often; some site owners detect their use and beg to opt them out to display ads. Digital advertising is still the only way for them to be compensated, and we can understand their need.
Readers should be given a choice between ad-supported content and paid content. How can we help media sites offer such a choice? We believe there is a gap. Can we bridge that gap? Let's find out!
Escrow is an ancient mechanism to facilitate transactions between unrelated parties. With a new fintech ecosystem and the rise of marketplaces, does it need a refresh?
If you recently bought a house through a notary, or disputed an administrative fee, you probably used an escrow service to deposit the payment before the transaction was settled. Having a third-party guarantee that the debtor and the creditor respect their obligations is a critical component for trusted transactions!
In the wake of a new and growing fintech ecosystem, the rise of platforms and marketplaces, and more and more people ready to transact online, escrow services should be revisited for more simplicity and connectivity. We believe it could become a building block for new consumer services, bringing trust transparency and loyalty to a whole new level. Sure there may be some security and regulatory issues along the way, but the market is large and waiting for a new leader. What if you were at the helm?
Shift SaaS financials into overdrive!
Can we create a CFObot to assist company executives?
While CFOs are doing their best and many financial tools are on the market, properly managing SaaS financials is still challenging. Can we shift from homemade solutions to an AI-driven executive assistant?
While established companies have a number of job positions to fulfill diverse finance-related tasks, start-ups and scale-ups executives usually lack a holistic view of their financial standing and outlook. The subscription-economy has added a number of specificities that traditional skills and tools (Accounting, CRM, ERP,...) don't encompass. As a consequence, CEOs have to rely on homemade solutions, fragmentary data to drive their business. Even worse, most of the reporting shows lagging indicators, not allowing navigators to change company course in due time.
While each business is different, there are several metrics that AI can assemble to provide better reporting, alerting, and forecasting. As machines can predict chess moves better than humans, we believe they can probably better analyze and predict company results. So, yes, we aim to build a financial bot that can act as a CFO, augment CFO capabilities, or reduce their workload. Are the technology and the market ready? Let's find out!
In spite of CRM and lead management tools deployed internally, customers have a hard time get a timely quality response when they are interested in a company product. How can that happen?
How many times did we try to get product information by filling beautiful request forms to get either a late response or no response at all? Ain't that strange when getting qualified leads is one of marketing's most challenging and important jobs? Yet, the harsh reality is that revenue officers do not control leads' proper handling, from initial response to sales closing.
While there are a plethora of tools to create engaging popups, landing pages and social posts, few enable proper dispatch to response teams without complex integrations. What is happening after the initial lead is also foggy, making reporting, benchmarking, and success attribution a lost battle. It is even more critical for indirect sales where a network of partners sell company products: how do you make sure that the partner provides a reliable and timely response?
We think there is a better way; it will have a serious impact on sales effectiveness and revenue. If you believe it too, join us!
After we buy a consumer durable product, we are left alone with the product, it seems that both the brand and the retailer forgot about us. In a switching economy, is the product good enough to foster loyalty and repeat sales?
There is no ownership experience of the first-time buyer of a product per se. There is just the product by itself, and it may be good, bad, or somewhere in the middle. FMCD brands have no control over the owner's perception and only rely on the quality of their engineering teams (seldom versed in user experience best practices). Let alone DTC brands, they have poor data about who we are and how we use their product, going through a distributor network. As products get more complex and include more features, how can FMCD brands make sure that we have a consistent and complete experience?
We are moving to a subscription economy and FMCD brands will need to have a direct connection to the end user, to optimize loyalty and recurring sales. We believe there is a way to help them do that shift while keeping their distribution network happy, and we have some bold ideas on how to do that. Shall we brainstorm together and execute on the brightest?
For a lot of people, having a good time during holidays is critical to release pressure and ensuring a satisfactory work-life balance. But a few strokes of bad luck can ruin those long-waited moments, can we do something about it?
When was the last time you went for a glorious travel plan, you spent weeks to prepare and months to afford, only to have it ruined by calamitous weather? How was this weekend in Rome with your loved one after you waited 6 hours for the next flight? Seriously annoying, right? If you could be compensated somehow, the bad taste in your mouth would be a bit sweetened, and that would make a lot of difference for your next travel.
After the COVID recovery, some think that consumer travel will boom and others that it will be less frequent. In either case, minimizing risks will stay high on the list, cancellation policies will be read carefully. It seems to us it is in the best interest of the industry and the consumers to travel in a light-minded way. Are we too naive? If it was a profitable business, probably insurance companies would strive on it already, some might say. Well, maybe; maybe not. Let's find out!
Advertise to local communities!
How can we improve communications addressed to the local market?
With the advent of digital maps and GPS, it's pretty easy to locate and go to specific places. But when it comes to communicating with a local community, we are either using the old residential mailbox or asking locals to go to local hubs. What would we invent if we had to design a solution today?
There are many situations where you want to communicate to your local community, either as an individual or as a business. You may want to ask for advice about the best dentist around; you may want to advertise a special offer to your commercial zone. Individuals create Facebook pages or web forums to share local information; businesses tend to drop a leaflet in local home mailboxes.
Both ways seem remotely efficient to us; it looks like there is no real dedicated solution. There is surely a new way to address this need with all the available technology in communication, geolocation, and maps. What if we built the relevant global infrastructure that will streamline those communications, particularly local advertising campaigns?
Aggregate offers on durables!
Can we improve the discovery and logistics of product promotions?
Consumer durables are mostly sold through retail channels, still, manufacturers need to keep the upper hand on product offers and promotions. Can we improve the way they manage them and supercharge discoverability?
Even if they are less fashionable than they were some time ago, we believe consumer durable products are still an important part of the shopper's list. While DTC brands are growing, traditional FMCD manufacturers are still struggling to manage their legacy retail channels while going digital. One particular point of friction is the way they roll out regional product promotions to the end consumer, involving both direct communication to the customer and retail delivery.
We see two pain points to fix: 1/ How is the end consumer aware of new promotions?; 2/ How can he redeem the offer through his favorite retailer? We believe we can design a faster and more direct way for manufacturers to promote their products and for consumers to benefit from those offers. Can you guess how we could do it?
Prioritize important customers!
How do we enable app developers to rank customers by priority?
All customers are created equal but there may be some situations where dealing with important customers first has a strong impact on revenue or margins. How can we help developers to include priority in their apps?
When we take a long-haul flight at the airport, there are several lines for First Class, Business Class, Premium Economy, and Economy Class. We understand that First Class customers may get to the plane faster and get a better meal with champagne. It seems a reasonable ask to have similar processes within customer apps, as there may be good reasons to do so.
Data on the customer resides in multiple CRM and accounting apps. What criteria we could use to segment and prioritize them is our call. Still, no customer apps, whether e-commerce, marketplace or customer service-oriented, seem to include differentiated handling. Is it a deliberate choice to treat every customer on an equal basis, or do we lack the proper tools to enable it? Would app developers include this possibility if given easy access to priority ranking? Let's find out!
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A few words
Venga!Labs is a European Start-up Studio with fresh ideas!
We help first-time entrepreneurs turn fresh ideas into successful businesses.
During the initial 18 months, we provide projects, resources (co-founder, network of experts), and mentoring to lay the foundations of future global leaders.
We are focused on Category Creation, which means we are interested in fresh ideas, giving birth to blue ocean markets. We try to understand what people lack or the pain points that frustrate them. We want to become the first to find the fix. And, in doing so, establishing our purpose.
Join us and create new categories!
Our investment thesis
The driving force behind Venga!Labs is the perception that many processes we are submitted to are a vestige of the past; since they were created, many legacy layers were added on top of one another. Eventually, we have a flawed process, utterly complicated, difficult to maintain, or improve. Younger generations don't understand the complexity they inherited, nor the seeming absence of common sense in supervision. It's time to build processes for the digital generation and stop thinking about contingencies.
Let's make it simple and meaningful!
Fresh, groundbreaking ideasUp to 100k€ credit for expenses before incorporation100k€ SAFE financing before external fundraisingUp to 18-months collaborative workLifetime support to founders
The collaborative period consists of:
Stage 1: IncubationWe will be working together on laying the foundation of the future company: market research, positioning, competitive analysis, ideal customer profile (ICP), minimum viable product (MVP), business model, go to market (GTM) strategy, product-market fit (PMF), brand style guide. In addition, we provide our first-hand experience and a network of (paid) top-level experts to shape the project in the best possible way.
Stage 2: CreationIn due time, we'll assist in creating the NewCo: bylaws, bank account, shareholders' agreement. We'll contribute to the pitch deck and business plan; we'll help organize meetings with business angels, venture funds, and family offices.
Stage 3: OperationWe will work on the organizational foundation: org chart, management software stack, talent acquisition, and retention strategies.
As a success fee, we take a 20% equity stake in the NewCo (or 10% if you originated the idea).
You are interested in one of our fresh ideas (or if you come with your own fresh idea)? You want to become a founder or co-founder?
Here is how it works:
1. Getting to know each other
After you notify us, we'll get in touch and organize conversations to verify that there is a match: we share the same mindset, passion, and vision for turning this idea into a new category leader.
2. Signing cooperation terms
You will review our partnership agreement and we will sign it.
3. Hands-on collaboration
We will jointly work on the above tasks for 18 months (we may quit before if the project is a no-go).
4. Hands-off mentoring
You'll be fully in charge. We will keep our mentorship role preferably as a board member.
About our founder: Stephane Lee
After co-founding and being the CEO of an enterprise SaaS company acquired by RingCentral (RNG on NYSE), I am willing to help first-time entrepreneurs create meaningful businesses, leveraging my experience launching, running, and selling a successful start-up.
Why did you start Venga!Labs?
1. I realized that I honed some skills in defining a vision and setting the stage to execute on it.
2. I am bored listening to people complaining about issues and doing nothing. Venga!Labs expresses this motto: "let's go for it!"
3. I am also mindful of founders wasting their energy and investors' money on inconsequential, incremental or me-too projects.
What are your values?
I appreciate the commitment to excellence, honesty, empathy, and resilience that many founders have.
What is your measure of success?
1. Volume: number of NewCos incorporated, number of investor rounds, number of exits.
2. Scalability: the lowest ratio between raised capital and revenues, marginal costs leaning to zero.
3. Experience: learning, having fun, and meet great people!
How old are you?
Old enough to know a few things about life and business, young enough to still have dreams!
Where are you based?
I live in Provence, France but I spend most of my time online.
What are the 3 books you'd recommend reading?
There are tons of great business books out there, those that come to mind are: Crossing the chasm by Geoffrey Moore, The Innovator's dilemma by Clayton Christensen, Digital Darwinism by Tom Goodwin
What kind of movies do you like most?
I like anticipation movies like space exploration and Asian movies showing hidden emotions and the transcendency of time.
What musical genre do you listen to?
I shamelessly listen to teenage girl music (because of my daughters), but my musical roots are funk, soul, and dance music. I was a Prince fanboy.
Venga!Labs is a European Start-up Studio working on fresh ideas with a full-stack innovation mindset.
Please think of us as your co-founder!
A Start'up Studio is a company fostering collaborative efforts between co-founders and a team of experts to create new businesses ("NewCos"). We work on market research, foundational ideas, business model, Go To Market strategy, Minimum Viable Product, and financing needs.
We are not looking at incremental change; we are willing to reimagine things as if we had to start again from a blank page.
Full-stack innovation means bypassing all the legacy layers that compose most existing processes, either technological, behavioral, or economical.
We are looking for passionate, assertive, and ambitious CEOs and CTOs with substance and structure, globally-minded!
We favor significant problems where we can provide a step-change in usage flexibility or simplicity. But we can also fall in love with quick, smart fixes that resolve vertical gaps.
We want to generate a lot of companies that will have a significant impact on our everyday life.
We are agnostic as to the ideal customer profile; our founder has a B2B background though.
We have a number of projects/ideas we want to work on, but we are open to external ideas, as long as they are still just that - fresh ideas.
Ideas our founder love: brand new ideas, out-of-the-box thinking, full-stack innovation.
From the time the founding team is complete, we expect to spend the first 12 months working on market validation and a minimum viable Product/Brand.
In due time, when there are some customers to invoice or some investors to onboard.
We wish to keep a mentorship role, preferably as a board member.
We are fully hands-on before incorporating NewCos and hands-off thereafter.
It is not in our intention, external validation is favored.
We commit to a 100k€ SAFE though, to fund the bridge between incorporation and initial fundraising.
We take an equity stake in the NewCos: 20% if we originated the idea, 10% otherwise.
We also claim an interest rate on our shareholder current account.
We are working on a legal framework, that will be linked here when tested/proven.
We identified a dozen of top experts that we work with and our ecosystem will expand over time.
The Duh! moments are when, all of a sudden, you see something in a new way. Or you suddenly realize that you CAN do something you thought was impossible. Duh! At that moment, your world changes, even if only in just a small way. Remember the first time you used an Apple device, hailed a ride with Uber or ordered on Amazon? Our projects aim to create that moment of enlightenment, awakening, and realization.
We want to hear
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